If you don’t already, now would be a good time to start sending a creative thank you video!
Though it seems like a pretty straightforward concept, these videos can make a world of difference in workplace communication. Whether you’re communicating with your team, potential prospects, or existing customers, a video saying thank you can go a very long way.
This article will list three reasons why these messages should be a part of your communication strategy. It also discusses how to start sending them today. Check out the recording below for a summary of what a thank you video entails!
Why you should send a thank you video
1. Adds personalization
Gone are the days of sending thank you gift baskets. In today’s digital world, the best way to express gratitude and appreciation is online. To fully personalize your online thank you message, make it a video! Video can help you humanize your communication, especially with a potential client.
If you can think of some creative ways to say thank you in a video that fully showcases your personality and your brand’s image, more people are likely to respond to you and remember your message. People like to know that they’re communicating with another person, not a computer. By sending a thank you video after a meeting, or even at the end of an email exchange, you can remind the person you’re talking to that there’s a real person at the other end of the line and that you genuinely value their time and needs.
2. Improves response rates
Not only do thank you video clips help your clients and prospects remember who you are, they also encourage people to respond to your message more frequently. Adding a video to an email is shown to increase open rates and response rates. People are a lot more likely to feel inclined to respond to your video by either saying thank you for making this video or even set up follow-up steps and actions. Even a quick video message can encourage people to keep a communication pathway open.
3. Stands out against other emails
Because all of our inboxes are incredibly cluttered, it’s essential to do everything we can to stand out in the inbox. By attaching a thank you video to your email communication, you’re putting a face to a name and already differentiating yourself from other potential competitors. Sending a quick video lets your client or prospect know that you care and are there to communicate with if need be. Putting in that extra time to send a thank you video helps your brand stay top of mind for anyone receiving your video messages.
Make your own thank you video
If you’re not already convinced to start sending thank you videos, an app like Covideo might seal the deal! Covideo makes it easy to send your videos via email, text, on social media, or through your favorite CRM platform.
We can even give you some ideas and show you how to make a thank you video. Covideo can even show you some recorded videos to use as a template.
You can even send your thank you videos right from your Gmail inbox while using our Covideo Chrome extension or using the Covideo mobile app to send a short and quick video on the go.
Ready to give it a try? With Covideo, you can use video recording software free of charge with all of our standard features to see what it’s all about. Try it out for 7-days and start sending videos today; no credit card required! Learn more about our demo now!