SaaS Sales Strategy Script Templates
SaaS sales strategy scripts—whew, that’s a tongue twister, isn’t it? The good news, these scripts are not! The goal of any SaaS sales team is to secure more appointments. The higher qualified prospects should get more time while spending less time on leads without promise. Here are a few script templates to consider when adding Covideo messages to your communication cadence:
Cold or Warm Initial Inquiry
Use this script as part of your SaaS sales strategy when you’re attempting to connect with a cold prospect. You can also use this to swap tactics with a warm prospect who isn’t taking the next step.
The Script:
Hi, {your prospect’s name}. {Your name} here from {your company’s name}.
I know you’re bombarded with inquiries, but I wanted to send a quick video to introduce myself and hopefully stand out in your inbox. We at {your company’s name} would love to show off {your product/offering} and how it can benefit you.
Click the link below to learn more about {your community’s name} or give me a call to set up a time to chat. I will follow up early next week to connect if I haven’t heard from you!
SaaS Sales Strategy Next Step Suggestion
Use this script when a lead has interacted with your previous video but has yet to actively take the next step (clicking on a call-to-action, scheduling a call, etc.).
The Script:
Hi there, {your prospect’s name}! {Your name} with {your company’s name} here, again.
I’m so glad you had a chance to view my last video to you, and I think the next step could be setting up a quick demo so you can see how {your product/offering} can {value proposition for how product/offering will improve their life, work, etc.}.
Click below to schedule a time that is convenient for you—or feel free to respond using the Video Reply feature, as well! I’m excited to connect with you and show you just how valuable {your product/offering} truly is.
Thank You and Deal Sealer
Use this script to thank a prospect for having connected with you. This could be a demo, a follow-up call, video reply, etc.
The Script:
{Your prospect’s name}, thank you so much for taking the time to connect with me. It was great to learn more about {your prospect’s company’s name} and the issues you’re hoping to resolve with {your product/offering}.
Let’s make this official and get you up and running with {your product/offering}. Click the link below to get this across the finish line! Can’t wait to get started!
The Takeaway
These are just a few examples of SaaS sales strategy script templates. Video messages through Covideo can be used in an infinite number of ways—especially during the sales cycle. In fact, the more creative use cases often times yield the highest results.
Are you ready to see how Covideo can help your team reach the next level? Reach out to one of our SaaS sales experts today!
