The 7 Essential Qualities of Top Performing Sales Execs
A successful sales team is compromised of successful sales executives. Top performing sales execs aren’t just well-accomplished on their own, they’re also able to help carry and guide their team to ensure the success of their company. Sales executives all have different selling strategies, managerial styles, and different ways that they measure their performance – but, they do often share a few characteristics or qualities that can help contribute to their selling achievements.
These specific characteristics can help you be a better salesperson, a better team player, and can help you connect with leads in a more fruitful way. Though not all salespeople are exactly the same, and it’s important that your team is comprised of people with different skillsets and strengths, there are traits that can make it easier to close a deal and work more productively and efficiently.
We’ve gone ahead and outlined seven essential qualities of top-performing sales executives to help you get better at selling, connecting, and closing deals with prospects.
How to be a better sales exec
1. Stay organized
Whether you’re managing a larger sales team or handling multiple clients and deals at once, staying on top of all of your tasks and to-do’s is a lot easier when you’re organized! By keeping your work life organized and tidy, you can ensure that you won’t forget to check in on leads or you can stay on top of sales strategies.
2. Have empathy
When you’re able to empathize with individuals or teams you’re attempting to close a deal with, you’re able to create a longer-lasting and more genuine relationship. By listening to their actual needs and circumstances, you’re also able to provide a better and more fine-tuned experience for your customer.
3. Set goals for yourself
Goal setting is a crucial aspect of successful selling. A top-performing sales executive knows how to set goals that are both attainable and motivational. Setting goals for you and your team can also help hold you accountable when it comes to meeting quotas and achieving specific KPIs.
4. Make sure to listen
When you practice active listening as a sales executive, you can help you and your team stay on track and focus on the important aspects of a sale. By being a good listener, you are also more likely to provide the right type of service or product to a potential customer.
5. Be analytical and study data
Being able to pinpoint the right KPI’s for you to focus on is the first step in studying sales data in a productive fashion. So much of sales is driven by data and analytical information, once you focus on the right numbers, you can focus your sales efforts and strategies to reflect your company’s needs and goals.
6. Stay customer-focused
During a sale, it can be easy to get lost in minor details or upselling a customer. By staying focused on your customer’s exact needs, you’re able to create a more curated and memorable selling experience for them. By going just a step further and solidifying a solid relationship with your client, you’re more likely to ensure a long-lasting working relationship.
7. Inspire fellow team members
A sales team that doesn’t feel inspired is more likely to underperform. This is where setting attainable and motivational goals really come in handy. If a sales team is performing well and supporting each other, you’re more likely to be a successful sales executive. Successful selling is almost always a team effort. Inspiring that team can come in many forms, whether it be prizes, incentives, etc… and can make a big difference in closing deals.
Tools that can help you be a successful sales executive
Many sales executives also rely on communication tools that can help them close more deals successfully. Many of these tools are focused on either creating a more personable relationship with a client, shortening a sales cycle, or increasing open and response rates when it comes to cold calling. Covideo is a tool that can help you achieve all of those goals. Covideo’s platform allows you to record, send, and track video emails all from one spot.
Covideo allows you to stand out in the inbox, put a face to the name, record, and share from anywhere, and measure viewer engagement. Covideos’ analytics show when your video emails are viewed, how many times they’re viewed, and exactly who has viewed them. See how our video platform works with Covideo’s 7-day free trial where you can record and send unlimited videos. With Covideo’s free trial, you’ll get instant access to all of our standard features, and you’ll be able to upload, record, send, and track video emails within minutes. Try it out for 7-days; no credit card required!